Posted in Ad Targeting, Advertising, Development, Features, Lookery, RSS Syndicated | Permalink
Blog archive for ‘Features’
Lookery’s Data: Always User-Reported
Posted by Claire Herminjard
- March 26, 2009 at 1:53 pm PST
Lookery often gets asked how we differ from data exchanges like BlueKai and eXelate. This morning, the NY Times’ writer Stephanie Clifford had a good piece covering the data aggregating and selling space that gives interesting insight into the consumer data BlueKai and eXelate use; here’s an excerpt:
“I checked the BlueKai and eXelate pages to [...]
Show off your sites’ demographics with embeddable Lookery charts!
Posted by Jay Meattle
- December 17, 2008 at 12:01 am PST
We have rolled out our first set of embeddable Lookery charts!
Some applications:
One can use Lookery charts in an online media kit or “about us” page for prospective advertisers. Quoting a non-biased verifiable 3rd party will help lend credibility to your story.
Also, anyone can use these charts to illustrate/compare a sites’ demographic composition.
Examples:
Lookery.com continues to evolve. Gets a new homepage and design update.
Posted by Jay Meattle
- October 17, 2008 at 8:48 pm PST
We released a series of updates to Lookery.com today!
Thanks to our great publishers, Lookery continues to evolve nicely into a great user-targeting network that is helping site owners amplify their audience data. Lookery already supports millions of daily users worldwide every day across thousands of publishers.
We love our publishers. As part of our [...]
Want access to more Lookery data?
Posted by Jay Meattle
- September 19, 2008 at 3:54 pm PST
Starting today, Lookery users that register (it’s free to register!) with us will get special access to more detailed audience and search analytics data — starting with lots more user location information (countries and states) for sites.
We plan to grow the the list of bonus features/incentives for registered users over time. We absolutely want [...]
Recent Posts
“Lookery Resurrected: Audience Networks For Pubs Calling it “Lookery Prequel, Inc.,”…”
“Lookery Resurrected: Audience Networks For Pubs Calling it “Lookery Prequel, Inc.,” Scott Rafer has rolled ...
Posted by Scott Rafer, February 26, 2010 at 6:04 pm“I think we’ve begun to see this already in how Bravo, HBO and others have jumped to partner with…”
“I think we’ve begun to see this already in how Bravo, HBO and others have ...
Posted by Scott Rafer, February 25, 2010 at 2:10 pm“I think we’ve begun to see this already in how Bravo, HBO and others have jumped to partner with…”
“I think we’ve begun to see this already in how Bravo, HBO and others have ...
Posted by Scott Rafer, February 25, 2010 at 2:10 pm