Posted in Advertising, Facebook Platform, Lookery | Permalink
Blog archive for ‘Facebook Platform’
Why Facebook Applications offer a Safe Harbor to Advertisers
Posted by Todd Sawicki
- November 20, 2007 at 12:14 am PST
Despite all their pageviews - MySpace and Facebook have more then 100 billion a month combined - Social Networks have struggled to attract high paying brand advertisers. As a result, Social Networks measure eCPM’s in pennies, nickels and dimes, compared to CPMs in tens of dollars for high profile, media-friendly sites like CNET, the [...]
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Posted by Todd Sawicki, June 30, 2008 at 12:40 pm