Lookery.com

As we announced last week, Lookery is now offering our Audience reporting services solely as a premium subscription service. Lookery’s Audience reporting service offers Publishers demographic and search analytics reports based on real empirical user data updated twice-daily instead of projected, implied, extrapolated monthly panel data. Lookery does not believe in math, we believe in real data and are offering a way for publishers to use that data.

Control Freaks Welcome: Public or Private Reports
Since launching our public directory of demographic and search site reports, Publishers have been asking for the ability to make their reports private. Now all site audience reports will be private with the option for publishers to make their reports public. For the first time in the audience analytics space, publishers can get reliable private demographic and search audience reports. We’re going to let the control freaks decide what is best for them – public or private.

Pricing
Subscriptions start at $10 a month and go higher based on traffic:

• $10 per month for up to 250,000 page views
• $20 per month for 250,001 to 500,000 page views
• $40 per month for 500,001 to 1 million page views
• $30 for every additional 1 million page views

Publishers can sign up at now http://www.lookery.com/analytics.

And here’s a summary of what our Audience reporting service offers:

• Get Demographic and Keyword Profiles
  Lookery’s reports provide a complete demographic and keyword profile of your site’s users. Lookery’s reports show the range of age, gender, location, and keywords for your users by month. Reports are updated daily so publishers can track how their audience profiles change over time and make month-to-month comparisons.

• How does Lookery Work?
  Lookery pools anonymous, empirical user data from a network of data contributors — no panels, no algorithms — but actual self-reported user registration data. When you add Lookery tracking code to your site, Lookery starts aggregating statistics into Audience Analytics reports about your site’s users for you automatically.

• Lightweight and Speedy
  Lookery already supports millions of daily users worldwide across thousands of publishers every day. To minimize latency, our JavaScript code is lightweight, while being served by a leading global CDN.